brings Thursday Night Football into the future with streaming TV
Marketing to a new Thursday Night Football audience
How Misread the NFL Ad Market — The Information
Nielsen, Seal 'Thursday Night Football' Ratings Pact; Numbers To Include Out-Of-Home, Twitch And Local TV Viewing – Deadline
Nielsen, Prime spar over who really watches football
NFL Ratings Are Collapsing: Why? - The Atlantic
The NFL's 2017 ratings slide was mainly fueled by white viewers and younger viewers
NBC Takes Over Thursday Night Football Amid Promising Signs in TV Ratings - The New York Times
Why NFL TV ratings are rebounding this season - Los Angeles Times
NFL Data Finds Audiences Where Commercials Can't
Thursday Night Football on Prime: Value of Alternate Broadcasts
The future of the NFL is streaming. So is its advertising